Cambridge Spark Announces Partnership to Deliver Pets Data Academy

Pets at Home has 40+ employees to date who have enrolled in various data apprenticeships through the Pets Data Academy, delivered by Cambridge Spark.

A changing landscape highlighted a need for more advanced data skills across the organisation. This led the company to create the Pets Data Academy in 2022, an internal initiative to teach existing employees and meet the demand for skilled individuals.

Following the introduction of Cambridge Spark by BRC Learning, Pets Data Academy officially launched their first cohort of about 15 learners on Cambridge Spark's Level 4 Data Analyst programme. The Academy has now grown, with a second cohort of 26 learners in 2023 taking on additional programmes. This includes the Level 3 Data Citizen, Level 4 Digital Business Analyst and Level 7 AI & Data Science programme.

Benjamin Main, Pets at Home's Future Talent Lead said:

"Our Data Academy is part of our strategic growth plans to improve our digital and data capabilities and create differentiation. At Pets at Home, we are committed to supporting our talent in developing the skills needed for now and the future. We recognise our data capabilities as a key area of focus for our talent development ambitions so we can better serve our consumers."

Learners across Analytics, Marketing and CRM are joined by peers in Supply Chain, HR and other functions. Pets feels this approach of bulk enrolment helps to ensure colleagues are supported in their development.

Dr. Raoul-Gabriel Urma, CEO and Founder of Cambridge Spark, said:

"We are really excited to see Pets at Home expand their Pets Data Academy to include employees from across different functions. Empowering organisations like Pets at Home to drive tangible business outcomes through data skills is a core part of our mission. And we look forward to continuing to support them on their transformative journey." 


About Pets at Home

Pets at Home is the UK’s leading pet care brand, bringing together more than 450 stores, over 350 grooming salons, and almost 500 veterinary surgeries and practices across the UK.

Providing one destination for all pet care needs – from nutritional advice, to grooming, veterinary care, to rehoming – Pets at Home is dedicated to making life better for pets and the people who love them.Pets is the UK’s leading pet specialist, providing pet owners with all their product needs, as well as their Vets for Pets practices and Pets Grooming Salons.

Visit to find your nearest store and for further information.

About Cambridge Spark:

Cambridge Spark is an education technology company that enables organisations to achieve their business goals by educating their workforce in Data Science & Artificial Intelligence.

Cambridge Spark is the only specialist data science apprenticeship provider in the UK, offering a full-stack skills solution for data science at every level of an organisation. 

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